| Click Forensics Selected for the Red Herring North America 100 2008 |
Click Forensics Selected for the Red Herring North America 100 2008Award Recognizes the 100 “Most Promising” Companies Driving the Future of TechnologySAN FRANCISCO, California – April 14th, 2008 – Red Herring today announced that Click Forensics,™ Inc. is a finalist for the Red Herring 100 Award, a selection of the 100 most innovative private technology companies based in North America.
We can see the exciting evolution of the technology sector reflected in the quality and variety of exceptional companies that we had to choose from in putting our list together,” said Joel Dreyfuss, editor-in-chief of Red Herring. “It was tough to choose just 200 finalists from such a large list of excellent contenders, and we are very happy with the quality of the companies we selected as finalists.” The 100 winning companies will be announced at the Red Herring North America event. The CEOs of the winning startups will present their innovative ideas and technologies to an audience of leading entrepreneurs, financiers, and corporate strategists at the event in San Jose, California, on May 12-14 at the Fairmont. This year’s Red Herring 100 North America event marks the 11th anniversary of the Red Herring 100 Awards. In celebration, the event will feature keynote addresses from legendary VC investors and CEOs of leading Internet, information, and communications companies. Register online at: http://herringevents.com/northamerica08/index.html “We’re honored to be selected as a finalist for the prestigious Red Herring North America 100 Award,” said Paul Pellman, CEO of Click Forensics. “We’ve worked hard to deliver solutions that positively impact the online advertising industry and it’s great to be recognized for our achievements.” In 2006, Click Forensics became the first industry source for statistically significant information on industry click fraud rates when it created the Click Fraud Index™. The Click Fraud Index publishes data collected from the Click Fraud Network™ (www.ClickFraudNetwork.com), the industry’s first independent third-party click fraud detection service dedicated to helping companies more accurately monitor their online advertising campaigns for pay-per-click fraud. Click fraud data is tracked and published on a quarterly basis for specific search providers, industries and trends. The service is unique in that it monitors online campaigns for click fraud by correlating data collected from search provider campaigns and the advertisers’ own web sites – providing the industry’s most accurate view of click fraud to date. Click Forensics also offers solutions that allow online publishers, advertisers and search engines to automatically block sources of click fraud and poor quality traffic from hitting Pay Per Click (PPC) advertisements. Similar to a spam filter, Click Forensics for Publishers and Click Forensics for Advertisers solutions filter out click fraud and other low quality traffic in real-time so customers can improve the performance of online advertising campaigns. About Click Forensics, Inc.Click Forensics is the leading provider of click fraud prevention solutions that help online advertisers and publishers stop click fraud before it happens. The company also publishes the Click Fraud Index™, the top independent source of industry click fraud data. Click Forensics is headquartered in Austin, Texas and is privately held with funding from Austin Ventures and Shasta Ventures. More information on Click Forensics and its offerings is available at www.ClickForensics.com. About Red Herring ### Click Forensics, Click Fraud Index and Click Fraud Network are trademarks of Click Forensics, Inc. All other company and product names mentioned are used only for identification and may be trademarks or registered trademarks of their respective companies. Media Contact: |




