| In the News |
July 21, 2010MediaPost SearchBlog - “Fake Company PPC Ads Landing on Engines and Web Sites" MarketingVOX - “Marketing Data Roundup: Click fraud rates on the rise" July 2, 2010Inc. - “Fight Click Fraud on Pay Per Click Ads" July 1, 2010MarketingVOX - “Verification Tech Moves to Display Ads – Bearing Analytics" June 30, 2010Media Post – “Click Forensics Secures VC Funding, Builds Out Display Product” Austin Business Journal – “Click Forensics reveals investors in $6 million round” Paidcontent.org – “Anti-click fraud startup Click Forensics raises $6 million” June 14, 2010Media Post – “Point of View: Display Advertising 2.0: Brand Safety is Just the Tip of the Iceberg” May 20, 2010The Wall Street Journal – “Microsoft Files Click Laundering Suits” May 19, 2010eWeek – “Microsoft Files 2 Lawsuits Alleging Online Ad Fraud” April 26, 2010USAToday – “Cybercriminals increasing Internet advertising click fraud” April 23, 2010The Last Watchdog (blog) – “Botnet-driven click fraud attacks pilfering millions from advertisers” BizReport – “Click Forensics addition serves ads in Real-Time” April 20, 2010ADOTAS – “The Amazing Click Forensics Predicts Your Traffic Quality” Media Post – “LucidMedia Partners with Click Forensics to Improve Traffic, Audience Verification” April 12, 2010New York Times – “Drilling Down: Kicking Cash to Nefarious Clickers” April 9, 2010BizReport – “Reports: Click fraud continues to be a growing problem” April 8, 2010Media Post – “Click Fraud in Social Networks Eases, But Rises to Highs Overall” Security Pro News – “Social Networks See Lower Click Fraud Rates” March 8, 2010SEMGeek (blog) – "An Exclusive Interview with Paul Pellman - CEO of Click Forensics, Inc." March 1, 2010AXcess News – “New display ad platform promises to combat impression inflation” February 26, 2010Media Post – “Click Forensics Delivers Platform to Validate Display Traffic” Adexchanger.com – “Click Forensics CEO Paul Pellman Discusses Impression Inflation, Competitive Set and New Platform” BizReport – “Click Forensics beta-launches display ad verification platform” February 23, 2010ADOTAS - “Mapping out the non-proprietary search space” February 8, 2010Now Magazine – "The seedy side of the online marketplace" January 28, 2010DMNews - "Click Fraud Up During Q4 2009: Click Forensics" January 27, 2010BtoB - "Click fraud dropped in fourth quarter" January 20, 2010ADOTAS – "Industry Roundup – Adknowledge/MIVA Partner with Click Forensics" BizReport – "Report: Q4 click fraud decreased 2% YOY" ADOTAS – "The Year and Holidays in Click Fraud" January 19, 2010PC World – "Click Fraud Rate Relatively Low in 2009’s Q4" BizReport – "Adknowledge Taps Click Forensics for Traffic Scoring" December 22, 2009BizReport – "Click Forensics, eBay Partner for Traffic Monitoring" December 18, 2009Internet Retailer – "eBay calls on Click Forensics to clean up its site traffic" ADOTAS – "eBay Ain’t Foolin’ with Click Fraud" December 17, 2009MediaPost – "eBay Attempts to Curtail Click Fraud" AustinStartUp – "Click Forensics Teams with eBay" December 14, 2009AdExchanger.com – "CEO Paul Pellman on Display and Search Traffic Quality" December 9, 2009BizReport – "Need Better Yahoo TQ Scores? Click Forensics May Have Your Answers" November 6, 2009SearchEngineWatch – "Click Forensics Unveils Online Audience Verification Platform for Shopping Engines" BizReport – "Just in Time for the Holidays: audience verification for CSEs" November 4, 2009ADOTAS – "Industry Roundup" November 2, 2009MSNBC - "Traffic Engine Launches Leading Edge SMarT Platform 3.0" October 23, 2009ZDNET - "Botnet click fraud hits a high" The Register (UK) - "Botnet click fraud at record high" October 22, 2009PC World - "Botnets Contributing More than Ever to Click Fraud" eWeek - "Botnets tied to increase in click fraud" WebProNews - "Botnets driving click fraud traffic" October 14, 2009"Twitter Attack Spreads Through the Twittersphere", by Laurie Sullivan MediaPost Online Media Daily October 9, 2009"Bahama Botnet Stealing Traffic from Google" Slashdot "Click Fraud Gets More Sophisticated", by Daniel Farey-Jones Brand Republic "Google and Yahoo don't mind Bahama botnet stealing their revenue" Ecommerce Journal October 7, 2009"Google Robbed by Botnet", by Tom Claburn InformationWeek September 29, 2009SearchEngineWatch (blog) "Click Forensics launches real-time measurement tool" by Kristina Knight BizReport September 21, 2009"Bahama botnet cashes in with click fraud", by Robert Westervelt TechRepublic (SearchSecurity.com) "Microsoft Ups the Ante in Fight Against Rogue Antivirus", by Kelly Jackson Higgins Dark Reading September 18, 2009"Click Forensics Detects Bahama Botnet", by Mike Sachoff SecurityProNews (WebProNews) "Microsoft Goes Hunting for Malvertisers. Are they the same Guys Who Hacked the New York Times?", by Peter Kafka AllThingsD (WSJ MediaMemo Blog) "New Bahama botnet evades search engines, fuels click fraud", by Rob Westervelt TechRepublic (SearchSecurity.com) "Microsoft files five lawsuits to halt malicious advertising", by Tom Claburn InformationWeek "Bahama botnet bypasses filter security safeguards" InfoSecurity "Click Forensics Warns About New Botnet", by Nathania Johnson SearchEngineWatch "Click fraud not yet dead", by Marc Porier SearchEngineWatch September 17, 2009"NYTimes.com Ad Scam Linked to 'Bahama' Botnet", by Andy Greenberg Forbes.com "Botnet Discovered as Source of Click Fraud Surge", by Brian Prince eWeek August 12, 2009"Click Fraud Drops but Won't Go Away" eMarketer August 11, 2009"Click Forensics Launches Traffic Quality Dashboard", by Mike Sachoff WebProNews "Industry News on Hirings and New Offerings", by Ed Barrera ADOTAS "CEO Paul Pellman Says Click Forensics Preparing for Real Time Bidding on the Exchange", by John Ebbert AdExchanger.com August 3, 2009"Click Fraud Rate Dips, Publisher Scams Rise", by Michelle Megna Internetnews.com July 27, 2009"PPC Fraud rate drops to 12.7 percent in Q23 2009", by Nathania Johnson SearchEngineWatch July 23, 2009"Publisher Collusion Fraud Rises" Adotas July 23, 2009Search Engine Land July 17, 2009"New Tool Aims to Fight Click Fraud" WebPro news June 16, 2009“Microsoft Sues Three For Click Fraud” SearchSecurity.com “Microsoft Takes a Swing at Click fraud in Search” Internetnews.com “Microsoft Hauls Click Fraudsters into Court” TechNewsWorld “Can Microsoft Change the Economics of Click Fraud in Court” “Microsoft to sue two brothers, mother for online ad fraud” Seattle Times “Microsoft ifs first to sue over click fraud” Revolution Magazine (U.K.) “Microsoft sues for $1.5m click fraud” BrandRepublic (UK) June 15, 2009“Microsoft Targets Click Fraud with Lawsuit” PaidContent “Microsoft Sues Three in Click-Fraud Scheme” The New York Times June 9, 2009“Accountability Takes Time” May 18, 2009“Click Forensics Goes Positive with Upgraded Web Traffic Platform” BtoB (Daily News Alert) May 13, 2009“Pay Per Click Web Advertisers Combat Costly Click Fraud” New York Times “Interactive Ad Bureau Issues Pay Per Click Guidelines” Internetnews.com May 12, 2009“Click Fraud Identification Guidelines Release” The Industry Standard "IAB releases first official click measurement guidelines” DMNews May 11, 2009“Click Forensics Product Promises Conversion Prediction” May 8, 2009“Click Forensics Feature Improves Performance” ADOTAS "Click Forensics Identifies High Conversion Search Traffic" MediaPost Online "Click Forensics offers upgraded platform that identifies convertible traffic" DMNews May 7, 2009"Click Forensics Upgrades Click Fraud Fighter Solution" BizReport May 4, 2009SearchEngineWatch April 23, 2009"Click Fraud Travels from Search Engines to Ad Networks" MediaPost Online Media Daily "Click Fraud Rate Drops Sharply. Focus Shifts to Ad Networks" Axcess News "Click Fraud Growing Ad Network Problem" ADOTAS "Click Forensics: Q1 Sees Click Fraud Fall" BizReport "Online Fraud Declined in Fourth Quarter" Austin Business Journal April 14, 2009"Click fraud at ‘highest rate ever’" Revolution April 9, 2009"Companies that Fight Click Fraud Enjoy the Downturn" Wall Street Journal (Blog) March 23, 2009"Did-it Does it Again: Uninformed Controversy as Publicity" SearchEngineWatch (blog) MediaPost Search Insider (blog) March 20, 2009"MRC Details Click Measurement Guidelines" March 17, 2009"Spotlight on Austin: Click Forensics’ Steve O’Brien" ZDNET Blogs March 2, 2009"Stemming the Click Fraud Tide: Ramifications for Economic Growth" BtoB Magazine February 24, 2009"CPC's Desperate Need For A Makeover" iMedia Connection February 16, 2009"Fighting Infringement Crucial for SEM" DMNews February 11, 2009"The End of 'The Cheeseburger Diet' For Online Industry" MediaPost February 9, 2009"Not All Ad Clicks Are Created Equal" New York Times February 4, 2009eMarketer January 30, 2009"Battling Click Fraud is Important for All Involved" Search Engine Watch January 28, 2009"Online advertisers hammered by 'click fraud' in 2008: report" AFP "Click fraud shoots up in Q4, driven by botnets" New York Times "Study: Click Fraud Closed 2008 at All-Time High" CNET "Click Forensics: Click Fraud Rate Hits Record Level" DM News "Click Fraud Rate Hits Two-Year High" MediaPost "Report: Click Fraud at Record High" TechCrunch January 5, 2009Axcess News December 24, 2008"Fighting Click Fraud and Bots From The Heart of Texas" InformationWeek December 3, 2008BtoB Online November 18, 2008"Click Fraud to Shape Ad Decisions in 2009" ADOTAS October 23, 2008"Click Fraud at 16% as Scammers Resort to Botnets" New York Times October 23, 2008"Botnet Click Fraud Rose 10% in the Third Quarter" DMNews October 10, 2008"Google Allies With Click Fraud Detection Firm Click Forensics" ComputerWorld October 10, 2008"Click Forensics Offer Tools to Help Retailers Spot Trademark Infringement" Internet Retailer October 9, 2008"Click Forensics Launches Trademark Abuse Reporting" WebProNews October 8, 2008Market Watch October 7, 2008"Click Forensics Starts Trademark Watch" ClickZ October 6, 2008"New Click Forensics Feature Targets Trademark Issues" DM News July 28th, 2008"Botnets Behind One Fourth of Click Fraud" Dark Reading July 27th, 2008"Click fraud, botnet use rises" BizReport July 25th, 2008"Click Fraud in 2nd quarter of 2008 more sophisticated..." ZNDET July 25th, 2008"Click Fraud stabilizes but Botnets Burgeon" MarketingVox July 23rd, 2008"Click fraud harder to detect but rate stays flat" CNET July 23rd, 2008"Click Fraud Rate Up, Botnets Blamed" WebProNews July 22nd, 2008SearchEngineLand July 22nd, 2008Internet Retailer July 11th, 2008SearchNewz (Blog) July 11th, 2008BtoB Online July 9th, 2008DMNews July 7th, 2008CNET June 20th, 2008MediaPost June 16th, 2008New York Times May 28th, 2008ADOTAS April 30th, 2008MarketingVox April 29th, 2008Biz Report April 28th, 2008Web Pro News April 28th, 2008DM News April 25th, 2008Techcrunch April 25th, 2008CNBC Squawk Box April 25th, 2008ADOTAS April 25th, 2008E-Commerce Times April 25th, 2008E-Commerce Guide April 25th, 2008CNet News April 25th, 2008MediaPost April 25th, 2008SearchEngineWatch March 18th, 2008CNet News March 18th, 2008America's Network March 18th, 2008Forbes.com March 18th, 2008MediaPost March 18th, 2008Startup Chatter March 18th, 2008SEO Round Table March 18th, 2008Search Engine Land March 17th, 2008USA Today March 14th, 2008SC Magazine March 13th, 2008Domain Name Wire March 12th, 2008Techcrunch March 12th, 2008Austin American-Statesman March 12th, 2008Austin Business Journal March 3rd, 2008WebProNews February 25th, 2008InformationWeek February 25th, 2008The Industry Standard February 25th, 2008MarketingVox February 25th, 2008eConsultancy February 23nd, 2008John Battelle's Searchblog February 22nd, 2008TechCrunch February 18th, 2008MediaPost February 15th, 2008E-Commerce Guide February 7th, 2008MediaBuyerPlanner February 4th, 2008BizReport February 1st, 2008MediaPost February 1st, 2008InternetRetailer February 1st, 2008MarketingShift January 31st, 2008SearchEngineJournal January 31st, 2008WebProNews January 31st, 2008bMighty.com January 31st, 2008Austin, TX February 8, 2010
Now Magazine – "The seedy side of the online marketplace" January 28, 2010 DMNews - "Click Fraud Up During Q4 2009: Click Forensics" January 27, 2010 BtoB - "Click fraud dropped in fourth quarter" January 20, 2010 ADOTAS – "Industry Roundup – Adknowledge/MIVA Partner with Click Forensics" BizReport – "Report: Q4 click fraud decreased 2% YOY" ADOTAS – "The Year and Holidays in Click Fraud" January 19, 2010 PC World – "Click Fraud Rate Relatively Low in 2009’s Q4" BizReport – "Adknowledge Taps Click Forensics for Traffic Scoring" December 22, 2009 BizReport – "Click Forensics, eBay Partner for Traffic Monitoring" December 18, 2009 Internet Retailer – "eBay calls on Click Forensics to clean up its site traffic" ADOTAS – "eBay Ain’t Foolin’ with Click Fraud" December 17, 2009 MediaPost – "eBay Attempts to Curtail Click Fraud" AustinStartUp – "Click Forensics Teams with eBay" December 14, 2009 AdExchanger.com – "CEO Paul Pellman on Display and Search Traffic Quality" December 9, 2009 BizReport – "Need Better Yahoo TQ Scores? Click Forensics May Have Your Answers" November 6, 2009 SearchEngineWatch – "Click Forensics Unveils Online Audience Verification Platform for Shopping Engines" BizReport – "Just in Time for the Holidays: audience verification for CSEs" November 4, 2009 ADOTAS – "Industry Roundup" November 2, 2009 MSNBC - "Traffic Engine Launches Leading Edge SMarT Platform 3.0" October 23, 2009 ZDNET - "Botnet click fraud hits a high" The Register (UK) - "Botnet click fraud at record high" October 22, 2009 PC World - "Botnets Contributing More than Ever to Click Fraud" eWeek - "Botnets tied to increase in click fraud" WebProNews - "Botnets driving click fraud traffic" October 14, 2009 "Twitter Attack Spreads Through the Twittersphere", by Laurie Sullivan MediaPost Online Media Daily October 9, 2009 "Bahama Botnet Stealing Traffic from Google" Slashdot "Click Fraud Gets More Sophisticated", by Daniel Farey-Jones Brand Republic "Google and Yahoo don't mind Bahama botnet stealing their revenue" Ecommerce Journal October 7, 2009 "Google Robbed by Botnet", by Tom Claburn InformationWeek September 29, 2009 "Click Forensics Adds Real-Time Capabilities to Audience Quality Measurement Platform, by Nathania Johnson" SearchEngineWatch (blog) "Click Forensics launches real-time measurement tool" by Kristina Knight BizReport September 21, 2009 "Bahama botnet cashes in with click fraud", by Robert Westervelt TechRepublic (SearchSecurity.com) "Microsoft Ups the Ante in Fight Against Rogue Antivirus", by Kelly Jackson Higgins Dark Reading September 18, 2009 "Click Forensics Detects Bahama Botnet", by Mike Sachoff SecurityProNews (WebProNews) "Microsoft Goes Hunting for Malvertisers. Are they the same Guys Who Hacked the New York Times?", by Peter Kafka AllThingsD (WSJ MediaMemo Blog) "New Bahama botnet evades search engines, fuels click fraud", by Rob Westervelt TechRepublic (SearchSecurity.com) "Microsoft files five lawsuits to halt malicious advertising", by Tom Claburn InformationWeek "Bahama botnet bypasses filter security safeguards" InfoSecurity "Click Forensics Warns About New Botnet", by Nathania Johnson SearchEngineWatch "Click fraud not yet dead", by Marc Porier SearchEngineWatch September 17, 2009 "NYTimes.com Ad Scam Linked to 'Bahama' Botnet", by Andy Greenberg Forbes.com "Botnet Discovered as Source of Click Fraud Surge", by Brian Prince eWeek August 12, 2009 "Click Fraud Drops but Won't Go Away" eMarketer August 11, 2009 "Click Forensics Launches Traffic Quality Dashboard", by Mike Sachoff WebProNews "Industry News on Hirings and New Offerings", by Ed Barrera ADOTAS "CEO Paul Pellman Says Click Forensics Preparing for Real Time Bidding on the Exchange", by John Ebbert AdExchanger.com August 3, 2009 "Click Fraud Rate Dips, Publisher Scams Rise", by Michelle Megna Internetnews.com July 27, 2009 "PPC Fraud rate drops to 12.7 percent in Q23 2009", by Nathania Johnson SearchEngineWatch |
