Click Forensics, Inc.
Click Forensics is the leader in the emerging traffic quality management (TQM) market. Our click fraud management solutions help online advertisers, agencies and publishers monitor pay-per-click campaigns and stop click fraud before it happens. Led by online marketing and Internet security veterans, the company offers the only software-as-a-service solution to combine fraud detection with proactive prevention techniques, resulting in dramatic improvements in overall campaign performance.
Click Forensics takes click fraud management to a new level by looking at more than just repeat clicks from the same origin. Our patent pending detection engine looks at the technical, behavioral and market attributes to get a more complete picture of the level of click fraud threatening an advertiser. Unlike web analytics providers who analyze only the advertiser's data, Click Forensics is able to analyze traffic from thousands of advertisers, major search engines, multiple vertical markets, and thousands of keywords to detect and eliminate click fraud. Each Click Forensics customer is able to benefit from the aggregate learning from thousands of advertisers' data.
The company is an industry pioneer, responsible for the Click Fraud Index industry benchmark, which is featured quarterly on CNBC. Click Forensics also founded the Click Fraud Network, the industry’s independent community of more than 4000 advertisers. Click Forensics is headquartered in Austin, TX and is privately held with funding from Austin Ventures and Shasta Ventures.